ExplorOz Site Traffic Reports

ExplorOz Site Traffic Reports
ExplorOz website traffic reports - month by month data and analysis for 2014. Sourced from Google Analytics - combining both full site and mobile site metrics.
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Article By: Reporting Since (August 2008)
Latest Feedback: 27 Jan 2015

Go to top YTD Monthly Data - All Visits (worldwide)

The data below shows totals combining both our full site and mobile site traffic.

January 2014

Visits: 647,518
UBs: 431,273
PVs: 1,454,780

February 2014

Visits: 573,746
UBs: 370,926
PVs: 1,348,665

March 2014

Visits: 649,355
UBs: 414,466
PVs: 1,511,170

April 2014

Visits: 668,616
UBs: 436,038
PVs: 1,520,266

May 2014

Visits: 509,728
UBs: 399,486
PVs: 1,729,200

June 2014

Visits: 625,285
UBs: 405,030
PVs: 1,468,038

July 2014

Visits: 633,731
UBs: 414,258
PVs: 1,430,766

August 2014

Visits: 612,966
UBs: 396,728
PVs: 1,382,803

September 2014

Visits: 568,178
UBs: 370,805
PVs: 1,232,423

October 2014

Visits: 557,286
UBs: 377,179
PVs: 1,191,986

November 2014

Visits: 454,746
UBs: 296,468
PVs: 1,043,314

December 2014

Visits: 459,323
UBs: 306,532
PVs: 1,013,090

Go to top Subscribers

As of 30th October, 2014
Registered Visitors: 72,674
Newsletter Subscribers: 48,617
Personal Members (Financial): 3,537

Go to top Location of ExplorOz Visitors

Almost 90% of total site traffic is from Australia.

Breakdown by Country

Australia 89.16%, USA 2.05%, UK 1.34%, NZ 1.19%

Breakdown of Australian Traffic by State

NSW 24%
QLD 24%
VIC 22%
WA 16%
SA 10%
ACT 2%
TAS 1%
NT 1%

Why aren’t you a Member? Sponsor Message
Get the full ExplorOz experience when you become a Member. You are currently missing out on so much! Join the ExplorOz community from just $49.95 (12 month Personal subscription).

Go to top Content Behaviour

Page Views

The following list ranks the Top 25 site pages on ExplorOz.com based on Page View Traffic for February 2014.
    1:- Forum/Index (Page 1 & 2) = 17.58% of all Page Views
    2:- Home Page = 4.27%
    3:- Tyre Size Calculator Article = 1.83%
    4:- Classifieds Index Page = 0.8%
    5:- Blogs Index = 0.56%
    6:- Shop Index = 0.55%
    7:- Trek Notes Index = 0.42%
    8:- Articles Index
    9:- Places Index
    10:- EOTopo Article
    11:- Shop - all items
    12:- Friday Funnies Forum Post
    13:- Caravan & Motorhome Category - Classifieds
    14:- Trailer Wiring Diagrams Article
    15:- Vehicles Category - Classifieds
    16:- Camps & Accommodation Finder - Places
    17:- Caravan & Camper Battery Charging Article
    18:- Solar Power Article
    19:- un-named
    20:- Road Conditions National Index
    21:- Portable Fridge Article
    22:- Recipes Section
    23:- Wildflowers Section
    24:- TBA
    25:- TBA

Go to top Visitor Flow

Based on sampling data, the following content flow stats are provided by Google Analytics.

Start Pages

This list shows that visitors do not always arrive at ExplorOz.com on the Home Page. This is due to search referrals, links, and bookmarks guiding people guiding people to specific pages.

56.2% enters the site via a link to a specific Forum thread
15.6% enter the site via a link to specific Articles*
10.2% enters the site on the Forum Index
9.98% enters the site on the Places Index
6.4% enters the site on the Home page
1.7% enters the site on the Shop Index

1st Interactions

This list shows the next page that is most commonly visited after opening the site at the starting page.

7.4% will go to a specific Forum thread
3.68% will go to the Forum Index
1.59% will go to specific Articles*
0.5% will go to Places
0.28% will go to our online Shop
0.24% will go to the site Home Page

*Over 100 comprehensive Articles written by knowledge-base experts on issues relevant to trip planning, vehicle setup, and on the road logistics.

Go to top Referred Traffic Sources

Click for enlarged view
This chart shows the various search methods that guide visitors to ExplorOz.com (full site). As you can see, Organic Search & Direct Visitation sources account for the majority of our visitors. The main referral sources include our Mobile Site redirection for non mobile-ready pages, PayPal and NAB links within the online shopping system.

Whilst Social referrals only accounts for 0.35% of all visits to ExplorOz, Facebook is the most prominent social referrer with 70% of these (we have our own Facebook page).

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