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ExplorOz Site Statistics

ExplorOz stands out as the top ranking Australian 4WD, Caravan & Camping website and is a major Travel & Automotive Portal.
Article By: LiveStats.XSP, Neilsen NetRatings/Market Intelligence & Hitwise   Updated: 11 Nov 2008
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 ExplorOz Site Metrics

October, 2008

A total of 742,325 distinct visits were made to the site.
The average visit lasted 7 Minutes and 15 Seconds.
199,008 distinct web pages were viewed a total of 15,781,854 times.
The average visit contained 21.26 page views. People spent an average of 20 Seconds viewing a page.
Downloadable files were requested 655,020 times. On average 0.88 files were downloaded per visit.
Get to know our audience - view Audience Demographic Report 2008 (pdf file).

Competitive Analysis - Nielsen//NetRatings

Based on Unique Browsers (UBs) of 210,339 for the month of October 2008, our competitive ranking amongst Australian websites by category is as follows:
  • Category: Travel Destinations
    Rank: 3

  • Category: Travel Portal
    Rank: 5

  • Category: Automotive Portal
    Rank: 5


Competitive Analysis - HitWise Australia

ExplorOz has been a recipient of Top 10 Award Shields every quarter of every year since 2002 - 2008 inclusive. In each instance, ExplorOz has been ranked in the top 3 of all sites in the Hitwise "Automotive - Recreation" category and often receives an award in for the "Travel - Destinations & Accommodation" category. In the current quarter July - September, 2008, www.exploroz.com received two shields - "Travel - Destinations & Accom". category, and the "Automotive - Recreation" category. We are very proud of these achievements.

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