Tuesday, Oct 01, 2013 at 10:38
This is not an issue that is going away anytime soon and I have written on the topic many times, and you can look into my
blogs for some of the issues that I have canvassed previously, especially on “
free camping”.
The reality is we have caravans and motor homes that are fully self-contained and looking for somewhere cheap or for free to stay. On the other hand we have caravan parks that are evolving to try and deal with this new breed of traveller, but it won’t happen overnight.
In fact, one of the greatest risks those travelling have is more and more parks will close. Where will we accommodate all those travellers – in free camps subsidised by the local rate payers?
Many communities are already questioning the benefit of subsidising the travel holidays of others. Yes, I heard the arguments of money being spent in the communities, but there is also plenty of anecdotal evidence of this perhaps only occurring in larger centres with the large supermarket chains, and shopper docket service stations. Not the one pump servo, or local corner store in the one street towns.
And hands-up if you think governments, whether they are Federal, State, or Local do a good job of currently managing your tax dollars that they collect from you weekly. Private enterprise is best geared to run business as it is their many in “the game – in the ring, so to speak” not taxpayer dollars collected by Government that is often subjected to waste and mismanagement. This usually (usually) means private enterprise will do it far more efficiently, and reflective of the “real” cost of providing it, not a tax payer subsidised cost.
I often see people posting that caravan parks overcharge, are overpriced, but there never any detailed analysis of the cost of running a park versus the return required to achieve this provided to support these claims. I’d like to see people do that before making these claims – show objective, rather than subjective arguments.
There is some very good objective analysis out there. A recent study by Rodney Caldicott and Pascal Scherrer and published in the Journal of Vacation Marketing in April 2013 is a great example of studies available. They have spent time studying the inverse relationship between downward-trending park capacity and upward trending recreational vehicle/caravan registrations and the significant issues it raises for leisure accommodation.
It also looks at both sides of the equation. Most of the focus is on the “demand” side created by “the travellers” but very little attention is given to the “supply” side.
The study found that traditional site
infrastructure, geared towards mobile accommodation forms of caravans and tents, is giving way to fixed forms of relocatable homes and ensuite cabins. In an environment of increasing demand for the caravanning experience but decreasing parks, and thus decreasing total site capacity, the contrasting trends are predicted to create a serious accommodation shortage for the caravanning sector if the tourism industry.
So I come back to my earlier point, are you happy to rely on Government bodies to pick up the slack? I wouldn’t be as they have a woeful record on
infrastructure investment.
In the end, a resolution to the impasse needs to look at both sides of the equation, both supply and demand – currently many are being short-sighted with one eye on the wallet, this will only be resolved by longer term solutions otherwise we will continue to lose more and more caravan parks, providing the travelling public with less and less accommodation options.
As a footnote, the number of caravan parks has been declining over the last 15 years, despite this the caravan park sector provided 50% of total domestic tourism bed capacity in 2009, generated over $1.1Bln in annual takings and provided direct employment to over 3,500 full and part time employees.
These figures highlight the importance of caravan parks to the Australian Tourism Industry...
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