Sunday, Dec 02, 2012 at 09:50
The biggest problem these days is they do sell for profit and most time the person selling the product has never used it..... BUT he has read all the marketing material that says it's the best and his mate says it works a treat.
We sell products to the heavy transport, earthmoving and mining sector and we have a simple rule..... use it for 6 months, compare it in the real world and make sure it does what it is meant to...... it's called product evaluation.
I would sooner sell for less profit and supply a better product then to sell a poorer product for more profit.
You would be surprised with some of the things we find don't work how they should, we trailed a
well know tyre pressure monitoring system (TPMS) and found a big shortfall in it's performance..... the importers said it was a bad one...... how can you have fourteen bad ones in a row?...... and it wasn't a batch problem.
12 months later they finally said there could be a problem, how can you have a product on the market for over 4 years and never come across this problem...... simple it's called field evaluation.
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