Dear 4WD Explorer,
Hello from www.ExplorOz.com
- Australia's number one 4WD travel website.
Our mailing list now numbers over 790 and is
increasing at a staggering rate of 5% per month. This tells us that you really
want to hear something from us...
Well, have we got news for you!
Firstly, take a look at our new look site! The
previous menu navigation looked pretty but was slowing the whole site down. So
now, we've put the menu at the top and arranged things in sub-menus. Also the
scrolling latest news has been repositioned to appear on every page in the top
Initial testing on our end shows that it is
lightening fast! But, we need your feedback. We have given you the ability to
compare both the old site layout and the new. In fact, there are now 3 layout
versions depending on what browser/version you are running. Use the "Switch Layout"
button to compare and then let us know your comments using our feedback form
(now a sub-menu under the Home menu). Most importantly, does it work on your
computer? Does the site run faster?
We have put in a browser detection tool so you
will be presented with one of the 3 layouts that is most compatible with your
browser, however for I.E users, we STONGLY RECOMMEND that you upgrade to version
5.5 Interestingly enough, the latest Netscape version 6 is not
working with many websites at all. The biggest issue being the incompatibility
of scripting. We are working to make www.ExplorOz.com work with NS version 6,
however at present you will be presented with layout 2 - our previous navigation
system by default.
Next, we are very pleased to announce a major
commitment from Barrett Communications, who from now on have agreed to promotewww.ExplorOz.com by distributing our stickers and flyers in the packaging of all
Australian shipments of HF radios. Please read the Accessories Feature where we
feature their latest HF radio - the 900 series. This will compliment the South Australian
Government's agreement to also promote www.ExplorOz.com
by packaging every SA Desert
Parks Pass with a www.ExplorOz.com sticker.
There are now 2000 stickers in circulation and
we hope that every one of you has one on your vehicle. We have just designed a
new look sticker that is clearer to read from a distance and being a circular
shape will use less space on your rear window. We have 8000 of these arriving
soon and every shop order will get one complimentary.
Thanks to all those who submitted an entry in
our survey competition. We had 300 individual entrants, (there were lots of
multiple entries) and 6 winners. The results of our survey has helped us
generate a market research report to offer to potential customers.
We are about to replace the old survey with a
new one with the aim of getting more feedback about our site, its performance,
features and content. Please continue to submit your feedback, whether it be
good or bad - especially if its bad, so we can fix it!
As we get closer to the peak travel season, we
will be re-establishing our commitment to update the Road Conditions on a weekly
We are building a new section called "4WD
Road Tests" soon to be launched. Written by a leading journalist from a
major 4WD magazine, we are pleased to provide you with the latest 4WD tests and
reviews with pics etc.
Also, for those of you who love our Tips/Facts
& Quotes we have now added a page that displays them all. Go to the
search menu pull down options (new navigation). Soon we will also enable you to
add your own Tips. For those of you running older browsers and getting older
navigation the complete Tips/facts and Quotes is accessible via a link in the
footer of each page.
Future developments will enable searching
the forum by topic/keyword and a full site search by keyword facility. However
these jobs require a major overhaul so please be patient.
Finally, we have finalised our Membership
Loyalty Rewards Program. With one of our membership cards you can get great
discounts from our advertisers (see Rewards
Page). Also, with purchases of over $60 in our Adventure Shop, cardholders
will be able to get free freight on their total order (Australia only). Plus, we
give you one DISPLAY Trader Ad per cardholder per year (worth $15). To get a
card, simply make a purchase of over $60 or buy one separately for $30 from the Adventure
Happy travel planning,
Michelle and David (and baby Leah)
Don't forget if you're
looking for something or have something to sell - put a free WANTED or FOR SALE
ad in the Adventure Trader.